For Your Sweetheart
DTC (US), 2017
In a rare partnership, Boehringer Ingleheim and Lilly came together to launch an unbranded campaign highlighting the increased risk of heart disease in people with type 2 diabetes. We created a national campaign including a website, TV spots and online video to spread the word with the help of spokespeople Angela Bassett and Dr. Travis Stork.
Images
Videos
